Content – in the form of blogs, social media posts, email campaigns, brochures, program information, insight and leadership columns – is an excellent way for a school to differentiate itself from other schools. As well as providing info about daily operations and specific course information, content can help define a school’s culture, assure the community of its leadership, and demonstrate what it is doing for its stakeholders.
Many public schools do not have the budget to have a staff of writers on hand to provide professional content for its constituents. Some are lucky enough to have administrators, teachers, and curriculum coaches that are good writers and take the time every week, often unpaid, to create the content that is needed for the important reasons listed above. Some administrators see the inherent value and make sure content creation is in the budget. Teachers and staff are afforded time to make it happen.
Additionally, the federal government has awarded a tremendous amount of funding to help stabilize public primary and secondary schools due to COVID-19:
“Congress set aside approximately $13.2 billion of the $30.75 billion allotted to the Education Stabilization Fund through the CARES Act for the Elementary and Secondary School Emergency Relief Fund (ESSER Fund). The Department will award these grants to State educational agencies (SEAs) for the purpose of providing local educational agencies (LEAs), including charter schools that are LEAs, with emergency relief funds to address the impact that COVID-19 has had, and continues to have, on elementary and secondary schools across the Nation.”
For more information about these funds and how they can be used, visit:
Paradigm Content Solutions creates content for public and private schools. Keep parents informed. Differentiate your school. Share your thoughts and leadership through a blog on your school’s website. Provide overworked teachers and staff with some curriculum and course development augmentation. Education companies are also welcome to contact us directly too for short and long-term projects.